Publisher Agreement
These terms govern participation in the CyberAdX Network as a publisher — covering eligibility, pixel integration requirements, content standards, revenue share, data handling, and termination. CyberAdX publisher participation is by invitation or approved application only.
1. Publisher Eligibility
1.1 Content Requirements
To qualify as a CyberAdX Network publisher, your property must:
- ›Publish content primarily relevant to cybersecurity, privacy, enterprise technology, compliance, or adjacent professional topics
- ›Maintain a professional editorial standard consistent with a B2B audience of security practitioners, CISOs, compliance officers, and enterprise IT professionals
- ›Not be directed at children under 13 or operate in categories prohibited under the Advertising Policy
- ›Be owned and operated by a legal entity capable of entering into a binding agreement
1.2 Traffic & Quality Standards
- ›Minimum 500 monthly unique visitors at time of application (exceptions considered for high-quality niche properties)
- ›Traffic must be substantially human — properties with bot-heavy traffic profiles will be declined or removed
- ›No traffic purchased from incentivised traffic networks, click farms, or pop/redirect traffic sources
1.3 Application & Approval
All publishers must apply and receive written approval before integrating the Pixel. CyberAdX reserves the right to approve or decline any application at its sole discretion. Approval of one domain does not automatically extend to subdomains or related properties.
2. The CyberAdX Network
The CyberAdX Network currently includes the following approved publisher properties:
Additional publishers may be added over time. The authoritative list is published at cyberadx.network/sellers.json.
3. Pixel Integration Requirements
3.1 Required Components
Publishers must integrate the following components exactly as documented:
- ›
p.js— Page analytics script, loaded via the/px/same-origin proxy - ›
cax-slots.js— Ad carousel script, loaded deferred from/public/ - ›
CyberAdXPlacementcomponent — One instance per ad zone, with correctdata-zone,data-format, and dimensional attributes - ›
functions/px/[[path]].js— Cloudflare Pages Function proxying/px/*topx.cyberadx.network
3.2 Prohibited Modifications
- ›Publishers may not modify, decompile, or create derivative works of pixel code
- ›Publishers may not inject additional ad calls, redirect pixel requests to third-party endpoints, or load the pixel from domains other than the approved property
- ›Publishers may not deploy the pixel on domains not listed in their approved sellers.json entry
- ›Publishers may not disable or circumvent the Turnstile bot-filtering step
3.3 Zone Configuration
Ad zones are defined in the CyberAdX admin system and must be implemented per the specifications provided during onboarding. Zone IDs, formats, and dimensional constraints must match the approved configuration exactly.
3.4 ads.txt Requirement
Publishers must maintain the following entry in their property's ads.txt file, using their specific seller ID (as assigned during onboarding and listed in sellers.json):
Removal of this entry, or addition of competing ad networks without prior written approval from CyberAdX, may result in immediate suspension from the Network.
4. Publisher Content Standards
4.1 Editorial Independence
CyberAdX does not control publisher editorial content. Publishers retain full editorial independence. However, publisher content must not:
- ›Promote illegal activities, offensive hacking tools, or services designed for unauthorised access
- ›Contain malware, phishing content, or deceptive download prompts
- ›Engage in content farming, AI-generated content without editorial review, or mass scraping of third-party content without attribution
- ›Target or knowingly collect data from children under 13
- ›Defame individuals or organisations with unsubstantiated claims
4.2 Copyright Compliance
Publishers are solely responsible for ensuring their content does not infringe third-party intellectual property rights. Publishers agree to maintain a DMCA/copyright complaint process or designate CyberAdX as their DMCA notification point of contact, in which case CyberAdX's DMCA policy applies.
4.3 Sponsored Content Disclosure
All CyberAdX display ad units are rendered by the pixel with a "Sponsored" label or aria-label attribute. Publishers must not obscure, remove, or modify these labels. Sponsored articles must carry clear disclosure labels per the Advertising Policy.
5. Revenue Share & Reporting
5.1 Revenue Share Structure
Revenue share percentages are defined in each Publisher's individual onboarding documentation or supplemental agreement. The standard network revenue share model applies as follows:
| Revenue Type | Publisher Share | Notes |
|---|---|---|
| Direct advertiser campaigns (CPM/flat-fee) | As negotiated per IO | Defined in supplemental publisher onboarding agreement |
| Direct affiliate clicks (Ledger, NextDNS, etc.) | CPA commission, 30% recurring share | Paid when affiliate network confirms conversion |
| Impact network affiliate campaigns | Network CPA rate (varies by advertiser) | Paid on confirmed Impact conversion events |
| House/owned-brand campaigns | $0 (self-promo) | Serves only when no revenue campaign is available |
5.2 Reporting & Dashboard Access
Publishers receive access to a reporting dashboard showing: impressions, clicks, CTR, campaign breakdown, zone performance, and estimated revenue. Reports are updated on a rolling basis from D1 event logs.
5.3 Payment Schedule
Publisher revenue payments are processed monthly, with a minimum payout threshold of $50. Balances below threshold roll forward to the next month. Payment is via ACH or wire transfer; publishers are responsible for providing accurate banking details.
5.4 Revenue Disputes
Publishers must raise revenue disputes in writing within 30 days of the relevant reporting period. CyberAdX's D1 impression and click logs are the authoritative record. CyberAdX will investigate and respond within 15 business days.
6. Data Handling & Privacy
The CyberAdX pixel processes pseudonymous impression data as described in the Privacy Policy. As the operator of your property, you are the data controller for your users' visits. CyberAdX acts as a data processor on your behalf. If required by your jurisdiction or enterprise clients, a signed Data Processing Agreement is available.
Publishers must publish a privacy notice on their property disclosing the use of the CyberAdX pixel for ad serving and impression measurement. A suggested disclosure text is:
7. Term & Termination
7.1 Term
This Agreement is effective from the date of written approval by CyberAdX and continues until terminated by either party.
7.2 Termination by Publisher
Publishers may terminate this Agreement with 30 days' written notice to [email protected]. Upon termination, the publisher must remove the Pixel code from their property and remove the CyberAdX entry from their ads.txt.
7.3 Termination by CyberAdX
CyberAdX may terminate this Agreement immediately, without notice, for:
- ›Violation of these terms, the content standards, or the pixel integration requirements
- ›Fraudulent traffic, click farming, or impression stuffing
- ›Sustained low traffic quality resulting in high IVT rates
- ›Failure to maintain required ads.txt entries
- ›Any legal or regulatory action against the publisher property
For material but non-fraudulent violations, CyberAdX will provide 14 days' notice and an opportunity to cure before termination.
7.4 Effect of Termination
Upon termination: (a) domain is removed from the allowlist within 24 hours; (b) pending revenue payments for verified impressions/clicks prior to termination will be paid on the normal schedule; (c) publisher data in D1 is retained for 90 days then deleted per standard retention policy.
8. Representations & Warranties
By joining the CyberAdX Network, you represent and warrant that:
- ›You have full legal authority to enter into this Agreement and operate the publisher property
- ›Your property and its content do not infringe any third-party intellectual property, privacy, or other rights
- ›You will maintain all required legal notices and privacy disclosures on your property
- ›You will not attempt to artificially inflate impression or click counts
- ›You will notify CyberAdX within 48 hours if you become aware of any security incident affecting your property or pixel integration
Ready to Join the Network?
CyberAdX is a gated, invite-based network for cybersecurity publishers. Apply to list your property — we review all applications within 3 business days.
Also see: Terms & Conditions · Privacy Policy · Data Processing Agreement